Eye Care

Eye Care Marketing, SEO, PPC & Web Design

We believe that website design and digital marketing should be straightforward and approachable.

What We Do

Proven Digital Marketing Strategies
That Will Grow Your Eye Care Practice

We're highly-rated digital marketers, specializing in affordable website design, search engine optimization, and paid search advertising. We cater to the unique needs of small businesses, ensuring we can help even the smallest of small businesses thrive and grow.

Featured Client

Payless Optical

Payless Optical Knoxville is an eyeglass outlet that entered the Knoxville market in 1997. They offer free frames with lens purchase, over 1500 frames to choose from, no appointment necessary.

Payless Optical

“Slamdot has been fantastic to work with! Daniel was my initial contact and he took good care from the start. Ally was great organizing and implementing our website. Hannah has been fantastic too! She has revived our social media and assisted me in some other areas as well. They built my website seamlessly and helped me implement some beneficial changes for our local small business. I would highly recommend Slamdot for your website, social media and marketing needs.”

Mark Crawley

Mark Crawley

Payless Optical

Featured Client

Eyes on Northshore

Eyes on Northshore is a private practice offering comprehensive eye exams and specialized vision services, including specialty contact lens fittings, myopia control, and dry eye evaluations. Their vision therapy office offers vision therapy, visual neurorehabilitation, and sports vision training.

Eyes on Northshore

“As a new business and optometric practice, I knew the importance of establishing a website. I opted to use Slamdot after reading their positive reviews. From the first meeting with Daniel, I was blown away by how efficient, kind, and knowledgeable they are. Kyle and Philip listened to my design ideas and created a beautiful website with a clean, modern look and easy navigation. I am also so thankful for their monthly VIP updates. Since our practice is now busy, and I do not have time to learn to modify the content myself, I am thankful for the monthly VIP updates that allow us to add/change content to easily keep our website up-to-date. I couldn't be more pleased with Slamdot and their entire team!”

Susan Carter

Susan Carter

Owner, Eyes on Northshore

Featured Client

The Eye Group

The Eye Group uses the latest technology in the field of eye care, an important part of health maintenance for all ages.

The Eye Group

“Slamdot was so helpful and responsive during the entire process of building out a new website. Phil did a beautiful job on the design of the website, and Jessica was an amazing project manager. She was very quick to make any changes we thought of, and provided insight and advice during a confusing domain transfer situation. The entire Slamdot team was able to make this process easy, and they were very patient with our many requests. We love our finished product, and our website finally feels like it really reflects our business. Thanks for everything!”

Maggie Manning

Maggie Manning

The Eye Group

Chat With a Digital Marketing Expert

Got questions? Our friendly and knowledgeable team is here to help guide you.

Eye Care

Web Design Examples

Check out our extensive showcase of web designs that achieved our clients’ goals, exceeded their expectations, and toppled their competition with the creativity, innovation, and excellence that we bring to every project.

Join Our Happy Clients

Battle-Tested Expertise

With over 18 years of experience in delivering web design and digital marketing services, our dominance in the field is unquestionable.

What You’ll Get With A Free Proposal

Competitor Research

Keywords, bids, site audits

SEO Site Audit

Check your site’s SEO score

Transparent Quote

A price for everything, detailed & clear

Eye Care

Website Design

Your online marketing efforts begin and end with your website. Great website design can make or break a digital marketing campaign. It’s important because your SEO depends on it, your authenticity depends on it, and your dollar depends on it. In many cases, your website is the first impression you make, and if it doesn’t stand out from the competition, or worse, if it doesn’t function properly, then you could be losing business. We’ll help you build an affordable, mobile-friendly website to accompany your digital marketing campaign.

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Website Design

Fully Responsive Design

Enjoy a seamless viewing experience on any device, whether a desktop, tablet, or smartphone.

No Long-Term Contracts

We operate with transparency and fairness, giving you ownership of your web presence without hidden fees or lengthy obligations.

Dedicated Specialists

Our staff are all in-house, never outsourced, meaning you can connect with our team for assistance with your website or marketing whenever needed.

Sub Pages

We will build your website with supplementary pages that will benefit your business and brand, such as Testimonials, Press, FAQ, and Contact Us.

Custom Home Page

We don't use generic templates, we create a one-of-a-kind homepage design that shows off your business's unique style.

Multiple Revisions

We offer revisions during both the design and production phases to ensure that each page aligns perfectly with your vision.

Blog

Create your own content and improve SEO with a search-enabled blog designed to fit your site's specific needs.

Contact Forms

Incorporate user-friendly forms on your pages that will notify you via email with every submission.

Eye Care

Search Engine Optimization

A comprehensive online marketing strategy for the Eye Care industry begins with organic search engine results. When someone in your area is searching for “Eye Care” you want to make sure you are an option. Our Eye Care SEO strategy will help increase your website rankings for important keywords in your market, increase website traffic, and increase phone call volume and form fills.

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Search Engine Optimization

Onboarding

A 1-on-1 call with your dedicated SEO manager to guide you to your goals so we can help define the best SEO strategy for you.

Keyword Research

Expert review of your goals to identify the ideal keywords to target that will best grow your qualified, targeted organic traffic.

Search Engine Submission

Once your site is optimized for SEO, we submit it directly to search engines to ensure it is quickly and effectively indexed.

SEO Plugin Setup

We install and configure an advanced SEO plugin to help set the stage for ongoing optimizations and improvements to your website.

Sitemap Audit

We review your robot.txt file to ensure all pages on your site can be easily crawled by search engines going forward.

FAQ Page

We build a unique FAQ page on your site designed to improve your visitor experience and to house critical keyword-rich content.

Google Search Console

We set up Search Console to ensure proper listings with Google and to provide insight into your site’s ranking performance over time.

Google Analytics

We set up and configure Google Analytics on your site to help monitor and evaluate traffic and user behavior as a result of SEO improvements.

Eye Care

Paid Search Ads

One of the quickest ways to get your business at the top of a search engines results page (SERP). These ads will allow your business to be shown when people are searching for your keywords on the SERP, Google Maps, Bing Maps, Gmail, and other search partner’s websites. We will strategically research keywords, build your campaigns, write creative and compelling ad copy, and actively manage your campaign by making adjustments and tweaks to improve ROI. Our pay-per-click services include both Google Ads (formerly Google AdWords) and Bing ads.

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Paid Search Ads

Complete Management

Our Google-certified experts will manage your campaign from keyword research to bid adjustments and ongoing optimizations.

Dedicated Specialist

You'll work with a dedicated pay-per-click strategist, not a salesperson, from the beginning.

Landing Page Optimization

We'll build and optimize landing pages to convert more visitors into leads.

Google Certified Partners

Our marketing strategists are individually certified in Google Ads Search, Display, Video, and more.

Monthly Reviews

Receive monthly reports and regular review meetings to discuss campaign results and ongoing strategy.

You Own Your Accounts

You're free to take anything we create after the initial term. We won't hold your ad accounts hostage.

Conversion Tracking

We'll provide detailed tracking to measure the conversions resulting from your ads.

Google Analytics

Integrating Google Analytics to analyze and report on your advertising performance.

Eye Care

Social Media Management

Utilizing Facebook’s advertising platform, we can tap into many different audiences of people on Facebook and Instagram. Social Media advertising has the unique ability to not only target the right customer in the area of your choice, but it also allows social interaction between a customer and the business. People can comment, like, and share your post with other friends and family. Facebook also has the ability to use video and image ads to engage potential customers. Your customers are Facebook and Instagram, and we’ll use these platforms to reach them directly with your messaging.

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Social Media Management

Onboarding

A 1-on-1 call with your Social Manager to learn about your objectives so we can create your perfect social media marketing plan.

Profile Setup

We create and configure all your social media profiles with custom branding, headers, profile pictures, and descriptions.

Branding Sheet

We gather your existing logo and key identity elements into a simple reference sheet to ensure your brand presentation is leverage correctly.

Strategy Sessions

Two, 30-minute phone calls every month with your Social Manager to review your progress and optimize your social strategy over time.

Review & Approval

With our premium project management tool you can easily review and approve all content before it is published to your social channels.

Instagram Posts

Image-centric content posted to your Instagram account designed to engage potential audiences in a visually compelling way.

Facebook Posts

We create unique content to share on your Facebook account, ideally suited to engage users on the platform.

Twitter Posts

Short, 144-character posts designed and optimized to generate interest and engagement on your Twitter feed.

Our Promise

How We're Different

Fair Terms

Enjoy the flexibility of our 6-month marketing campaigns with the option to opt-out if we're underperforming.

Zero Outsourcing

Our entire team is based in the USA, mostly in Knoxville, Tennessee, and we do not outsource or use contractors for any of our services.

Honest Billing

Our fees are billed separately from your ad spend, and our rates don't increase with your advertising budget.

More About Us

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Get in touch with us today to receive a no-pressure quote - if we can't help, we'll happily refer you to someone who can.

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