The Amazon Effect: What Shoppers Want From a Dealership Website in 2025
    Dealerships Marketing

    The Amazon Effect: What Shoppers Want From a Dealership Website in 2025

    Apr 24, 2025

    The car-buying experience has completely changed. Shoppers have more information than ever. They spend weeks (or months) researching, comparing and narrowing their options before they ever talk to your sales...
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    7 Ways Car Dealerships Can Get More Trade-In Leads (Without Slashing Prices)
    Dealerships Marketing

    7 Ways Car Dealerships Can Get More Trade-In Leads (Without Slashing Prices)

    Apr 24, 2025

    Ask any dealership what kind of buyer is easiest to close and you’ll hear the same answer: trade-in customers. These people aren’t window-shopping. They’ve already decided to part ways with...
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    5 Car Dealership Mistakes That Make You Lose Sales (And How To Fix It)
    Dealerships Marketing

    5 Car Dealership Mistakes That Make You Lose Sales (And How To Fix It)

    Apr 23, 2025

    I didn’t walk into the dealership just browsing. I knew what I wanted. I had done the research. I had already picked the trim, color and even knew where I’d...
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    7 Email Marketing Strategies Every Dealership Needs to Boost Sales and Repeat Buyers
    Dealerships Marketing

    7 Email Marketing Strategies Every Dealership Needs to Boost Sales and Repeat Buyers

    Apr 23, 2025

    Social media said email was dead. They were wrong. You’ve probably seen the stats by now: email marketing still delivers the highest ROI of any marketing channel. Some studies report...
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    5 Auto Dealer SEO Tips to Increase Website Traffic and Google Rankings
    Dealerships Marketing

    5 Auto Dealer SEO Tips to Increase Website Traffic and Google Rankings

    Jul 30, 2021

    To attract car buyers, a comprehensive auto dealer SEO campaign is needed, consisting of both on-page and off-page optimization and strategy. When done correctly this helps to position your automotive...
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    5 Auto Dealer Marketing Tips to Drive More Car Sales
    Dealerships Marketing

    5 Auto Dealer Marketing Tips to Drive More Car Sales

    Jun 21, 2021

    Auto dealer marketing plays such an important role in the purchase cycle, and while the actual transaction occurs at the dealership, it’s the initial search and discovery that kicks it...
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